The Reputation Institute has released a list of top 100 most reputable companies in the world with Kenyan companies missing out on the list.
“The reputation bubble has burst,” said Stephen Hahn-Griffiths, the Chief Research Officer at Reputation Institute. “We have a trust crisis,” he adds. Many people are the world are finding it hard to trust corporations.
Here is the list:
- Rolex
- LEGO
- Canon
- The Walt Disney Company
- Sony
- Adidas
- Bosch
- BMW Group
- Microsoft
- Michelin
- Nike
- Nintendo
- Levi Stauss & Co.
- Intel
- Goodyear
- Rolls-Royce
- Ferrero
- Philips
- Bridgestone
- Visa
- Giorgio Armani
- Amazon
- Netflix
- 3M
- Samsung
- Toyota
- HP
- Panasonic
- Pirelli
- IBM
- Marriott International
- Nestle
- Danone
- Hugo Boss
- Barilla
- Mastercard
- Lufthansa Group
- Colgate-Palmolive
- Dell
- LG
- Kellogg’s
- kraftHeinz
- l’Oreal
- Cisco
- IKEA
- Caterpillar
- LVMH
- Lavazza
- Ralph Lauren
- Siemens
- Honda
- Whirlpool
- IHG
- Boeing
- FedEx
- Fujifilm
- Apple
- Daimler
- Emirates
- Airbus
- Heinekem
- Estee Lauder
- Nokia
- Oracle
- Hilton
- Hershey’s
- Electrolux
- British Airways
- Natira
- Ford
- Johnson & Johnson
- Xerox
- Campbell’s
- P&G
- DHL
- Novo Nordisk
- Havaianas
- Embraer
- SAP
- Toshiba
- Air France KLM
- Kimberly-Clark
- Mars
- General Electric
- Bayer
- Unilever
- Honeywell
- Bacardi Limited
- Nissan
- Roche
- eBay
- Carlsberg
- Hitachi
- UPS
- Fujitsu
- The Coca-Cola Company
- Sanoji
- AB InBev
- Lilly