Dear Entrepreneur, it is not the clients but your employees that matter

By Soko Directory Team / February 11, 2018

Why Companies Should Treat Their Employees like Customers

You have probably heard the phrase that the “customer” is always right or that the “customer is the king and queen”.

Many entrepreneurs have taken this phrase to mean that it is only the client who matters in their business and nobody else.

The truth is the client is key to your business but the fact is it is not your client who matters but your employees.

If you treat your employees well, they will, in turn, treat your clients well and your business will flourish.

If you treat your employees like people who don’t matter, like people who are only if your company to earn a living and that you are doing them a favor, they will transmit the same attitude to your clients.

Remember, if you think of your employees as useless and as people with no value that is exactly what they will be.

Treating your employees well does not necessarily mean paying them well although that is one of the ways. Treating them well simply means appreciating any effort they put in your business to make it better.

The first thing to bring your employees’ closer is to build trust. Let your employees trust you. Be a person of your word. Trust is created in small things that we manage to keep. If you have a short memory, don’t promise things you know you will forget as soon as you finish talking.

When your employees trust you, they will create the same for your clients. Remember, customers don’t buy goods and services, they buy trust. Customers will build trust in your business through your employees. Trust is what makes customers come back after that first visit.

Be a leader. A leader leads from the front during a crisis and from the back when things are good. Don’t take credit which you know very well that it is not you but your employees who did it.



About Soko Directory Team

Soko Directory is a Financial and Markets digital portal that tracks brands, listed firms on the NSE, SMEs and trend setters in the markets eco-system. Find us on Facebook: facebook.com/SokoDirectory and on Twitter: twitter.com/SokoDirectory

View other posts by Soko Directory Team



Other Related Articles








SOKO DIRECTORY & FINANCIAL GUIDE

ARCHIVES

2018
  • January 2018 (291)
  • February 2018 (221)
  • March 2018 (279)
  • April 2018 (226)
  • May 2018 (146)
  • 2017
  • January 2017 (183)
  • February 2017 (195)
  • March 2017 (207)
  • April 2017 (104)
  • May 2017 (169)
  • June 2017 (206)
  • July 2017 (190)
  • August 2017 (196)
  • September 2017 (186)
  • October 2017 (236)
  • November 2017 (253)
  • December 2017 (266)
  • 2016
  • January 2016 (167)
  • February 2016 (165)
  • March 2016 (190)
  • April 2016 (143)
  • May 2016 (246)
  • June 2016 (183)
  • July 2016 (271)
  • August 2016 (250)
  • September 2016 (234)
  • October 2016 (191)
  • November 2016 (244)
  • December 2016 (154)
  • 2015
  • January 2015 (1)
  • February 2015 (4)
  • March 2015 (166)
  • April 2015 (109)
  • May 2015 (117)
  • June 2015 (121)
  • July 2015 (150)
  • August 2015 (157)
  • September 2015 (189)
  • October 2015 (171)
  • November 2015 (174)
  • December 2015 (208)
  • 2014
  • March 2014 (2)
  • 2013
  • March 2013 (10)
  • June 2013 (1)
  • 2012
  • March 2012 (7)
  • April 2012 (15)
  • May 2012 (1)
  • July 2012 (1)
  • August 2012 (4)
  • October 2012 (2)
  • November 2012 (2)
  • December 2012 (1)
  • 2011
    2010
    2009
    2008
    2007
    2006
    2005
    2004
    2003
    2002
    2001
    2000
    1999
    1998
    1997
    1996
    1995
    1994
    1993
    1992
    1991
    1990
    1989
    1988
    1987
    1986
    1985
    1984
    1983
    1982
    1981
    1980
    1979
    1978
    1977
    1976
    1975
    1974
    1973
    1972
    1971
    1970
    1969
    1968
    1967
    1966
    1965
    1964
    1963
    1962
    1961
    1960
    1959
    1958
    1957
    1956
    1955
    1954
    1953
    1952
    1951
    1950