Investment

Investera Plus Africa to Link SMEs and Start-ups to Global Opportunities

BY Soko Directory Team · August 3, 2021 06:08 am

KEY POINTS

Investera Plus Africa's range of services encompasses market research, conducting due diligence, investment advisory, and financial intelligence services to investors, businesses, and entrepreneurs.

Investera Plus Africa, a business resource center aiming to link SMEs and startups with global opportunities, is officially launched in Kenya today.

The new platform is fashioned after a similar UAE-based market research tool and is aimed at revolutionizing market research and investment opportunities in the region. It provides comprehensive up-to-date market intelligence, investor information, and investment opportunities in the startup and SME space.

Launched in response to the urgent need for helping budding entrepreneurs raise start-ups and access various markets, Investera Plus Africa’s range of services encompasses market research, conducting due diligence, investment advisory, and financial intelligence services to investors, businesses, and entrepreneurs.

Currently, most data intelligence providers offer topline solutions such as trackers, news, profiles, and competitor analysis or intelligence, but do not offer a complete suite of financial intelligence, which is vital for seasoned investment managers.

As such, Investera Plus Africa has responded by availing a complete suite of financial intelligence features specifically targeted for financial institutions and investors.

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It shall provide intelligent business information and interactions in four tiers. Tier 1 shall focus on the directory of companies and company insights in the African market. Here, Investera Plus Africa acts as a business information center for the public to identify products and services with ease, access events, as well as news.

This information shall be drawn from insights from a list of companies showcasing their summary statements, classification, products, and services including key persons and investors.

Tier 2 covers business networking on two levels, B2C and B2B, where Investera Africa Plus will link the general public, government entities, and investors. The credibility of Tier 2 data will be enhanced by conducting due diligence on the information provided by the companies and startups.

In Tier 3, Investera Plus Africa connects startups and companies with investors for funding and investment opportunities, while in Tier 4, it provides an end-to-end investment management cycle.

Investera Plus Africa also includes an exclusive standout feature called iKnowledge Graph, which provides users with an interactive dashboard where they can visualize the whole ecosystem – from investors and investments information to founders and current employees.

Moreover, the platform ensures that data is safeguarded by its advanced encryption – a key client need in today’s technology landscape. It has also introduced a thorough reporting feature, which offers users access to information on topics such as venture capitalists’ investments, funding rounds, and financial trends.

Other informational reports such as up-rise or downfall capital being invested in various markets, ongoing trends, and market intelligence are also available for users. In addition, customers can take advantage of Investera’s expert algorithms.

Although it is launching in Kenya, Investera Plus Africa is built for the benefit of Africa. Any company from across the world with a business interest in Africa can join the community.

Its membership comes with a 14-day free trial and users can expect to get access to highly insightful industry reports, news, and market maps covering 100+ sectors and sub-sectors.

With the Investera community standing at 3000+ Investors, membership affords start-ups, SMEs, and individuals the opportunity to pitch their products and services while navigating through the in-depth information on 100K+ companies and 20K+ professionals.

By capturing a 360-degree view of stakeholders in an Entity through state-of-the-art knowledge graphs, customers can effortlessly manage every aspect of the investment management process on a single, secure platform, designed specifically for the investment management industry’s requirements. This way, they can maximize profits and minimize risk better than ever before.

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The launch of Investera Plus Africa heralds a new era of easy-to-use and cost-effective technology for private equity firms and family-owned investment enterprises, as well as venture capitalists, investment banks, and wealth management firms.

Being the biggest East Africa’s economy, Kenya qualifies as the prime location to set up operations because of the country’s strategic importance as a key regional business gateway. It plugs into fertile business infrastructure and provides the missing link to transform the continent’s investment climate.

Here’s more information about Investera Plus Africa membership plans.

About Soko Directory Team

Soko Directory is a Financial and Markets digital portal that tracks brands, listed firms on the NSE, SMEs and trend setters in the markets eco-system. Find us on Facebook: facebook.com/SokoDirectory and on Twitter: twitter.com/SokoDirectory