People Obsessed With Celebrities May Be Less Intelligent

KEY POINTS
Those who scored highest on the celebrity attitude scale had lower performances on the two cognitive ability tests. Concluded the Research.
KEY TAKEAWAYS
The research found “a direct association between celebrity worship and poorer performance on cognitive tests”.
A new Research by a Hungarian study published in BMC Psychology suggests People who are obsessed with Hollywood gossip and celebrity culture may be less intelligent.
During the research, a survey was conducted of 1,763 adults who completed a series of tasks, including a 30-word vocabulary test and a digit symbol substitution test.
The research found “a direct association between celebrity worship and poorer performance on cognitive tests”.
To determine how interested they were in Celebrities, A ‘’celebrity attitude scale” questionnaire was also completed where they were required to answer ‘’Yes’’ or ‘’No’’.
Included in the questionnaire is “I often feel compelled to learn the personal habits of my favorite celebrity”, “I am obsessed by details of my favorite celebrity’s life”, and “if I were lucky enough to meet my favorite celebrity, and he/she asked me to do something illegal as a favor I would probably do it.”
Those who scored highest on the celebrity attitude scale had lower performances on the two cognitive ability tests. Concluded the Research.
Despite the research findings, they acknowledged they could not say whether an obsession with celebrity culture was either a cause or a consequence of having lower cognitive abilities.
“Although our research does not prove that developing a powerful obsession with one’s favorite celebrity causes one to score lower on cognitive tests, it suggests that it might be wise to carefully monitor feelings for them.”
By Dorine Mukhongo
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