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Banking The Unbanked: How NCBA’s Digital Revolution Will Power Kenya’s Growth In 2024

BY Steve Biko Wafula · December 21, 2023 08:12 am

Kenya, the East African powerhouse, stands poised for a significant economic leap in 2024. Fueling this surge is a silent revolution – a digital transformation spearheaded by NCBA Kenya, a financial institution weaving its innovative threads into the very fabric of the nation’s financial landscape.

NCBA’s story is one of bold moves and impactful products, strategically targeted at a critical segment – the unbanked and underbanked. Through its digital prowess, NCBA is bridging the financial inclusion gap, empowering millions with access to essential financial services, and propelling Kenya’s growth trajectory.

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NCBA’s Digital Arsenal:

  • M-Shwari: Launched in partnership with Safaricom, M-Shwari revolutionized mobile banking, offering micro-loans and savings through M-Pesa, Kenya’s ubiquitous mobile money platform. This game-changer brought the formal financial sector to the doorsteps of millions, fostering financial literacy and entrepreneurship.
  • NCBA LOOP: Recognizing the power of data-driven insights, NCBA LOOP leverages alternative data to assess creditworthiness, opening doors for the traditionally excluded. This innovative approach expands financial access, fostering financial inclusion and economic participation.
  • ALAT by NCBA: More than just a banking app, ALAT is a one-stop financial ecosystem. From payments and transfers to investment and insurance, ALAT seamlessly integrates financial services into everyday life, promoting convenience and financial well-being.

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The Impact:

NCBA’s digital revolution is not just about numbers; it’s about transforming lives. M-Shwari alone has empowered over 17 million Kenyans with access to credit and savings, while NCBA LOOP has facilitated over KES 10 billion in loans to previously unbankable individuals. These initiatives are fueling small business growth, driving entrepreneurship, and boosting Kenya’s GDP.

The Road Ahead:

NCBA’s vision extends beyond the present. The bank is actively collaborating with the government and other stakeholders to drive financial literacy programs, develop tailored products for specific demographics, and expand its digital reach into rural areas. This unwavering commitment to inclusion paves the way for a future where every Kenyan has the tools and opportunities to thrive.

2024 and Beyond:

As Kenya marches toward 2024, NCBA’s digital revolution stands as a testament to the power of innovation and inclusivity. By empowering the unbanked and transforming financial landscapes, NCBA is not just shaping Kenya’s economic future; it is laying the foundation for a more equitable and prosperous nation for all.

The year ahead promises to be a thrilling chapter in this ongoing saga, with NCBA poised to continue driving Kenya’s digital and economic growth, one empowered individual at a time.

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Steve Biko is the CEO OF Soko Directory and the founder of Hidalgo Group of Companies. Steve is currently developing his career in law, finance, entrepreneurship and digital consultancy; and has been implementing consultancy assignments for client organizations comprising of trainings besides capacity building in entrepreneurial matters.He can be reached on: +254 20 510 1124 or Email: info@sokodirectory.com

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