Engage Communications, an award-winning regional public relations and communications agency, emerged as one of the standout performers at the 2024 Public Relations Society of Kenya (PRSK) Awards of Excellence, solidifying its reputation as one of East Africa’s most innovative and impact-driven firms.
The agency clinched the coveted New Media Campaign of the Year award for its groundbreaking “Galaxy in the Air” initiative executed for Samsung and Jambojet, an ambitious campaign that fused creativity, technology, and consumer engagement in a way rarely seen in the region.
The winning campaign combined Samsung’s cutting-edge mobile innovation with Jambojet’s dynamic customer experience to deliver a memorable activation that resonated widely with digital audiences.
“Galaxy in the Air” leveraged immersive storytelling, interactive digital content, and real-time audience participation to showcase the capabilities of Samsung’s Galaxy devices while elevating the Jambojet brand experience. Through strategic use of social media, influencer collaboration, and user-generated content, the campaign achieved strong engagement metrics and widespread organic reach, earning praise from both industry experts and consumers.
PRSK judges commended Engage Communications for demonstrating exceptional command of new-media tools and for delivering a campaign that not only drove conversation but also translated into measurable business and brand outcomes for both clients. The win reinforces Engage Communications’ status as a leader in modern communications, particularly in an era where digital platforms continue to shape how brands interact with audiences.
Commenting on the Award after being reached out to, Engage Communications’ Managing Partner, Desiree Gomes, noted that the award reflects their commitment to bold creativity, data-driven insight, and meaningful client partnerships.
“This award is a testament to the creativity, passion, and strategic depth that our team brings to every project,” she said. “It underscores our commitment to delivering impactful campaigns that resonate deeply with our clients’ audiences and achieve outstanding business outcomes.”
As the communications landscape evolves, Engage Communications’ impressive showing at the 2024 PRSK Awards signals its readiness to continue leading the industry with fresh ideas and transformative campaigns.
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