My Dream is to Own My Own Apartment with “Maisha Ni Mpesa Tu”

On 18^th of June, Safaricom PLC launched the “Maisha Ni Mpesa Tu” promotion that was tailored towards rewarding both M-Pesa customers and agents.

Immediately the promotion was launched, I remember sending out 100 shillings to someone (at no cost of course) and received 10 points. I wasn’t even aware that the promotion was on. The 10 points I received raised my curiosity to find out more.

What I did not know was that during that time, Safaricom had started rewarding customers as well as agents every time they send or receive money, transfer money from a bank account to M-PESA and for all Lina Na M-PESA transactions.

To me, the 10-week campaign that kicked off on 18^th was the best Safaricom had ever offered. I had never participated in any promotion before. I only used to hear about Tetemesha but I did not because then, I felt it only favored those who had money. The current ‘Maisha Ni M-Pesa Tu’ cuts across. However big or small someone is, as long as they transact, they are rewarded points that are then accumulated towards a certain prize.

At the moment, since the promotion kicked off, I have managed to gather 11,680 points with my goal being to at least own an apartment among the seven that Safaricom has offered. According to Sitoyo Lopokoiyit, the Director – Financial Services at Safaricom, the promotion will see the more than 28.6 million customers qualify for a chance to win one of the seven apartments.

M-PESA agents will also stand a chance to win one of eight grand prizes of one million shillings in cash. In addition, both customers and agents stand to win more than 300 million shillings through weekly prizes.

What Safaricom has not specified, however, is the number of points someone is supposed to get before winning a house but, with how people are garnering those points, am sure the first winner will be availed soon.