Kenya Airways: Transforming Lives

By / Published September 21, 2015 | 2:55 pm

Kenya Airways which was, is and will always be the pride of Africa believes in transforming lives. This is achieved by building relationships with customers, giving back to the community, managing safety and security risks, attracting and retaining talented staff, and maintaining the company’s visibility and reputation.

The outcome of all the Corporate Social Responsibility activities is to create a positive change in society and support improvement in the lives of individuals.

Kenya Airways does the following for the good of the society;

It ensures that community investments are in line with the established Kenya Airways vision to enriching livelihoods.
It ensures that community development projects are run in a sustained manner and generate positive impact to the community.
It provides a focal point for social enterprise investment aimed at growing healthy sustainable community partnerships across Africa.
It efficiently manages the funds allocated for community investment.
It effectively utilizes the time and effort invested in supporting community initiatives.
It engages employees to support community programmes and initiatives. It enriches sustainable partnerships that attract donor funding for like-minded organizations.

As a business that operates in an ever changing world, what Kenya Airways is doing in their Corporate Social Responsibility front is re-looking at their responsibilities in today’s operating environment and that’s why CSR is integral to their business.