Skip to content

Opinion

How Airtel Money Is Silently Changing The Money Narrative In Kenya

For nearly two decades, the story of mobile money in Kenya has had one clear protagonist. Safaricom’s M-Pesa did not

Soko Directory Team · Jul 14, 2026
Is Bancassurance The Insurance Bridge Protecting The Wealth Kenyan Women Build?

Across Kenyan households, women steer the ship of wealth-building. They manage budgets, work hard to create financial stability for their

Soko Directory Team · Jul 13, 2026
Africa Is Not Poor But Poorly Structured

The most dangerous lie ever sold to Africa is that the continent is poor because it lacks resources. That lie

Steve Biko Wafula · Jul 13, 2026
Can Your Security Firm Afford to Secure You?

What if I told you that the greatest threat to private security firms is not external, but financial? This is

Soko Directory Team · Jul 8, 2026
The Rise Of Aspirational Marketing In East Africa

Across East Africa’s consumer economy, businesses are discovering that pricing and product quality alone are no longer enough to secure

Soko Directory Team · Jun 29, 2026
A Presidency Written In Tears: How Kenyans Will Remember Ruto

Presidents are not remembered by the slogans they repeated, the motorcades they commanded or the applause arranged around them. They

Steve Biko Wafula · Jun 27, 2026
Why Kenyans Spend Billions On Treatment but Hesitate To Buy Insurance

A Kenyan family rarely begins a medical emergency by asking which investment to liquidate. It begins with a phone call.

Soko Directory Team · Jun 25, 2026
Fashion At The Center Of Africa’s Creative Economy, Investment, And Growth

In a workshop in Lagos, a designer adjusts a seam just before sunrise. The fabric on the table carries patterns

Soko Directory Team · Jun 24, 2026
When Children Go Missing: Kenya’s Growing Crisis

By Irene Opondo Cases of missing and found children have become increasingly common across the country, leaving many families in

Soko Directory Team · Jun 24, 2026
How To Build Trust Through Effective Communication

A few years ago, I sat in a cross-functional review where everything looked “green” on the dashboard. Timelines were intact.

Soko Directory Team · Jun 23, 2026
The Unconscious Contradictions Of Kenyan Insurance

By Mwenda Kimathi Around nine years ago, as a fledgling analyst new to the industry, I made a bold claim

Soko Directory Team · Jun 16, 2026
Scrolling for Truth: The Credibility Challenge in Kenya’s Social Media Age

A breaking story appears on your social media feed. Someone has shared a screenshot, a video clip, or a dramatic

Soko Directory Team · Jun 12, 2026
</