EABL Launches Sh 20 Million National Consumer Campaign

East African Breweries Limited, through its flagship brand Tusker, has today launched a 10-week national consumer campaign dubbed “Nduru ya Team Kenya”.

Ksh20 million worth of prizes will be won during the campaign which is a celebration of Kenyans’ achievements throughout the year as part of the Tusker Team Kenya movement.

“Tusker is as much a part of Kenya as Kenya is a part of us. We have been part of Kenya’s journey for the past 92 years, and as team Kenya, we want to celebrate this milestone by rewarding our customers. Through this campaign we continue honouring the extra-ordinary feats Kenyans exhibit every day.” said Arianne Okong’o – Kiama, Tusker Marketing Manager during the launch.

Thousands of Kenyans will win prizes worth Ksh 2 million every week in the spirit of Team Kenya’s mission; to engage all those who have been part of supporting Kenya since the launch of Tusker Team Kenya.

“The campaign aims to project the Team Kenya spirit by rewarding our loyal consumers for their continued support,” explained Ms. Kiama.

The promotion targets Tusker consumers and will be open to all Kenyans above the age of 18. To participate in the campaign, consumers should buy a bottle of Tusker, look for the number on the crown and enter *896* under crown code.