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Entrepreneur's Corner

Here Are Things You Need to Do Before Starting Your Own Business

BY Soko Directory Team · July 21, 2020 12:07 pm

By Getrude Matayo

Starting your own business doesn’t just take the money and a good idea. There are dozens of small things to keep in mind before calling yourself an entrepreneur.

Starting a business can be stressful. It often feels like there are a lot of things to get done all at the same time. There is no avoiding this reality for new small business owners, but with a little planning. It’s possible to manage expectations and take actions with a sense of purpose towards building your own business.

Realize That Entrepreneurship is a marathon

No matter how unique you might think your business idea is, you should be aware of competitors. Many Entrepreneurs focus on how they can exit their business in a few years. But things are always changing and life rarely works as you plan. Instead, focus on building a great company for the long term.

Focus On People and their needs

Business is all about people. You can’t do it all by yourself. Focus on people, understand their needs, compensate them adequately, and invest in their train. They may and may not stay with you but its important to continually train them.

Start Small and Grow

If possible, self-fund your business idea and then go for funding when you can create a growth story. This might cause you to break up your product or service offering into smaller pieces so you can fund the early stages and get some traction and experience

Understanding the risk

There will always be a level of risk with a new venture. Calculating, understanding, and planning for risk is an important step to take before you start working on your business. This means assessing your industry’s risks before moving forward with a business plan.

Choose the Right Business

Sometimes, the difference between success and failure can be just choosing the right business for yourself. There are times when no one matter how much you try, things just won’t work out because market conditions are not in your favor.

Ensure There’s Demand For Your Products and Services

Entrepreneurship requires working harder and learning more about yourself than you can imagine. It has lucrative rewards but no guarantees. When things get intense, you are running out of cash and want to quit, remember that sales may not cures all issues but you can’t cure the issues without sales.

Know You Won’t Get It Right The First Time

Avoid heavy overhead. Look for ways to make cash quickly and get paid upfront. The more cash you have, the more you are able to take calculated risks that you need to do. You can’t have an upside without a downside. Invest in yourself and have confidence that you will deliver. When you fail, consider it feedback that shows you how to improve. The only way you will actually fail is if you give up.

Find A Good Mentor

Having a good mentor is like parental guidance. You want someone to hold you accountable for your actions and provide guidance through your journey. Choose your mentor wisely. It should ideally be someone who has a strong track record of success in business, believe your idea, and willing to give you honest feedback without worrying about protecting your feelings.

Time Is Right

Timing is an important element of building a business. You want to start your business at a time when the economy is healthy and your prospective industry is expanding but there is also a flow to decision making that is important to be aware of.

Soko Directory is a Financial and Markets digital portal that tracks brands, listed firms on the NSE, SMEs and trend setters in the markets eco-system.Find us on Facebook: facebook.com/SokoDirectory and on Twitter: twitter.com/SokoDirectory

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