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5 Top Reasons Why You Need to Attend the Africa-Asia Expo

BY Jane Muia · June 6, 2022 01:06 pm

KEY POINTS

The expo 2022 Africa is the first ever business-to-Business (B2B) tradeshow dedicated to African business owners and business professionals to showcase their products to Malaysia to promote bilateral trade between Africa and Asia through Malaysia.

KEY TAKEAWAYS

The event will encourage bilateral trade between the two continents among government-to-government (G2G) entrepreneurs and business leaders and will see Malaysia act as a gateway to Asia continents and connect points for both continents.

Displaying your products and product information is one of the steps toward growing your customer base. It helps consumers make informed decisions and can lead to increased sales. This is why you should attend the Africa Expo 2022, which will be held at World Trade Centre, Kuala Lumpur, from 15 to 17 July 2022.

The expo 2022 Africa is the first ever business-to-Business (B2B) tradeshow dedicated to African business owners and business professionals to showcase their products to Malaysia to promote bilateral trade between Africa and Asia through Malaysia. It will bring together more than 15 countries from Africa and more than 30 countries from Asia.

Attending the Africa-Asia Expo will help you to:

  1. Market your products and services in the dynamic Asian market with over 640 million consumers and ranked 8th largest economy globally.
  2. Establish new business connections through business match-making and/or company visits.
  3. Discover opportunities and connect with government bodies, chambers, and associations from Asia and fellow African countries.
  4. Explore new technologies, viable business ideas, and opportunities that lead to securing partnerships.
  5. Custom-make your trip to your business needs. What you ask, we will strive to deliver. Try us.

Accommodation, Flights, visas, and on-ground travel will be taken care of for participants.

Other objectives of the event include opening the market for African products and services globally, especially to the Asian continent, and connecting the industry players, especially manufacturers, service providers, policymakers, potential clients, distributors, and agents.

The event will encourage bilateral trade between the two continents among government-to-government (G2G) entrepreneurs and business leaders and will see Malaysia act as a gateway to Asia continents and connect points for both continents.

At the same time, it will connect government bodies, chambers, and associations from these continents to understand and explore opportunities among them while fostering better relationships between these continents.

It will act as a cultural exchange between African countries and Asian countries.

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