The Kadogo Economy And How Kenyans Are Surviving Amidst Unbearable Economic Hardship

KEY POINTS
While the Kenyan government recently announced a modest 6.0% minimum wage increase, this gesture falls painfully short of addressing the real cost pressures facing Kenyan households.
KEY TAKEAWAYS
The Kadogo economy may have softened the economic blow temporarily, but it’s not a sustainable solution. Kenyans need systemic reforms that tackle the root of the crisis—corruption, poor governance, and financial policies that only serve the elite. Kenya’s leadership must pivot from policies that prioritize external debt accumulation and flashy projects to those that address basic human needs and revitalize local industries.
The Kenyan economy has grown increasingly harsh and unforgiving, forcing citizens to adapt in ways that vividly showcase the depth of the crisis. As the cost of living escalates relentlessly, an overwhelming majority of Kenyans now rely on the “Kadogo economy”—the purchasing of essential goods and services in tiny, affordable quantities. What was once a market segment for low-income earners has engulfed the middle class as well, indicating just how deep the financial strain has spread across social strata.
It’s telling that even those once comfortable enough to afford bulk shopping have now embraced estate kiosks, boda bodas, and the mama mboga stalls as lifelines. These informal businesses, which supply items in manageable quantities, are bridging a gap that large retailers have failed to fill. Here, credit runs into millions daily, with local traders extending informal lines of credit to people desperate to feed their families from one day to the next. The growth of this micro-economy is a testament to the gaps left by a financial system that has increasingly alienated the common citizen.
While the formal economy focuses on large profits and lofty returns for the well-connected, Kenya’s underclass and struggling middle earners are borrowing cups of sugar, handfuls of flour, and single vegetables to get through their day. Many Kenyans are now practically enslaved by debt—debt owed not to banks but to the very corner shops and small traders keeping them afloat. Ironically, this informal credit is far more accessible than loans from commercial banks, yet it symbolizes the desperation engulfing the nation.
Meanwhile, Kenya’s banking sector continues to report record profits. Banks made billions even as families scrambled for the bare essentials. High interest rates and excessive loan penalties have discouraged many from seeking formal credit. In contrast, these big banks have cornered lucrative government securities markets, reaping billions in guaranteed returns at minimal risk, a stark display of how the financial system primarily serves the elite and leaves the masses grasping at crumbs.
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As economic disparity widens, Kenya’s financial system has cemented itself as a tool of exclusion. The average citizen is virtually locked out of affordable credit options and fair banking services. Mobile lending apps have become commonplace, offering quick but costly loans that push families into chronic debt cycles. These high-interest, short-term solutions seem to alleviate cash flow issues momentarily but ultimately contribute to the ever-deepening debt quagmire.
The formal banking sector’s callousness stands in shocking contrast to the resilience of small businesses. The millions of shillings in informal credit extended by local vendors daily represent the true face of Kenya’s financial system: a system where community networks fill the vacuum left by banks that have lost touch with the needs of ordinary Kenyans. These micro-businesses serve as social safety nets, demonstrating a financial empathy that seems lost on Kenya’s major banking institutions.
As such, a new form of economic apartheid is unfolding, with the rich hoarding vast wealth while the poor resort to the Kadogo economy for survival. This economic divide, more visible than ever, highlights the tragic inequalities festering within Kenya. Once, the middle class aspired toward better lives through property ownership and investment. Now, they queue up at kiosks and debt is their daily companion. The disappearance of the middle class into the lower economic ranks signifies a collapsing socio-economic ladder and a threat to national stability.
Even more alarming is the lack of urgency from policymakers. While the Kenyan government recently announced a modest 6.0% minimum wage increase, this gesture falls painfully short of addressing the real cost pressures facing Kenyan households. Inflation continues to erode the purchasing power of Kenyans, making it hard for families to manage even with higher nominal incomes. As the government continues to invest in high-profile infrastructure projects, the plight of the Kenyan worker fades further into the background.
It is within this desperate backdrop that we witness rising food insecurity. The struggle to afford basics has left Kenyans nutritionally deprived, a reality that continues to chip away at public health. This economic strain on the nation’s wellbeing is more than an abstract statistic—it manifests as empty stomachs, increased illness, and deteriorating mental health. In the background, government policies favor export agriculture while local food production remains under-supported, leaving citizens at the mercy of fluctuating global prices.
Further complicating matters is the burden of healthcare costs. The introduction of the Social Health Insurance Fund (SHIF), intended to reform the healthcare system, appears increasingly hollow. Many Kenyans question its efficiency and whether it is merely another tool for wealth extraction by the political elite. For a significant part of the population, even a minor illness can spell financial ruin, forcing them deeper into debt or compelling them to rely on informal means to finance their health needs.
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Education, long viewed as the golden ticket out of poverty, is also a casualty of economic hardships. School fees and associated costs have skyrocketed, rendering quality education unattainable for many Kenyan families. Parents are left juggling between affording daily meals or covering education fees, a grim choice that jeopardizes the future of Kenya’s next generation. The so-called free primary and secondary education programs are only nominally free, laden with hidden costs that strain household budgets.
As financial woes escalate, crime rates and social unrest are ticking upwards, fueled by the desperation of individuals pushed to the brink. Urban areas, particularly Nairobi, are experiencing a surge in petty theft and property crimes, signs of a populace on the edge. The question hanging over policymakers is what will happen when the poor, stripped of options, have nothing left to lose. An eruption of social disorder is not a distant threat but an imminent one if the current trajectory remains unchanged.
The Kadogo economy may have softened the economic blow temporarily, but it’s not a sustainable solution. Kenyans need systemic reforms that tackle the root of the crisis—corruption, poor governance, and financial policies that only serve the elite. Kenya’s leadership must pivot from policies that prioritize external debt accumulation and flashy projects to those that address basic human needs and revitalize local industries.
The boda boda sector, once an emblem of entrepreneurial spirit, is now more of a coping mechanism for economic survival. Riders carry not only passengers but the weight of an economy in distress. Despite the high risks associated with this business, boda bodas have become indispensable, particularly for those cut off from public transport due to cost. Yet, little is done to support these riders with affordable loans or insurance, despite their importance in the economy.
Amidst all this, Kenyans have shown remarkable resilience, yet resilience has its limits. Families scrape together enough to survive but rarely enough to get ahead, perpetuating cycles of poverty. This endurance is not a virtue to be celebrated but a damning indictment of a system that consistently fails its citizens. As informal credit spirals, there is a pressing need for financial products that cater to the underbanked in fair and humane terms.
Read Also: How Financial Institutions Can Strengthen MSMEs To Grow Their Contribution To The Economy
Moreover, the ripple effects on small businesses are devastating. With diminishing purchasing power among consumers, small enterprises struggle to maintain profitability, stunting employment opportunities and driving many to close shop. This downturn in the micro and small enterprise sector spells long-term consequences for job creation and economic stability, affecting millions who depend on these businesses for their livelihoods.
The government’s tendency to address symptoms rather than root causes continues to exacerbate the crisis. Subsidies and price controls are often knee-jerk reactions that temporarily soothe but ultimately distort markets. What’s needed is comprehensive policy reform that stimulates local production, reduces dependency on imports, and promotes sustainable food security. Without such reforms, Kenyans will remain trapped in the loop of subsistence rather than prosperity.
In conclusion, the Kadogo economy is a desperate adaptation to an unsustainable reality, a lifeline that signifies just how dire life has become. For the ordinary Kenyan, survival has been reduced to the art of stretching every shilling to its breaking point. As policymakers look the other way, the Kadogo economy’s growth is a clarion call, signaling the urgency of reform that prioritizes fairness, inclusivity, and the restoration of dignity to Kenya’s struggling citizens.
Read Also: What Del Monte Kenya’s Biofertilizer Plant Means for The Sector And The Economy
About Steve Biko Wafula
Steve Biko is the CEO OF Soko Directory and the founder of Hidalgo Group of Companies. Steve is currently developing his career in law, finance, entrepreneurship and digital consultancy; and has been implementing consultancy assignments for client organizations comprising of trainings besides capacity building in entrepreneurial matters.He can be reached on: +254 20 510 1124 or Email: info@sokodirectory.com
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