Best 5 Investment Opportunities For SMEs In Kenya For 2020

2020 is slowly taking shape. People are struggling with Njaanuary especially after blowing everything during Christmas and New Year celebrations.
A lot has been written about available investment opportunities in Kenya but with the current economic situation, they all often seem far for the common man to even imagine.
All indications are that 2020 is not going to be any better than in 2019. People are still going to lose their jobs and businesses are still going to struggle and eventually, some will close down.
The beauty of starting a business is often on the premise of “one man’s poison is another man’s meat.” Businesses might be closing down but that doesn’t mean that you cannot set up your own business.
Here are some ideas:
Butchery
Set up and butchery and start selling meat. Who consumes meat more than Kenyans, especially in urban areas? Look for a strategic location, take some time to study the meat purchasing habits of the people around and set up yours.
Truth is, there are so many meat joints in major urban centers in Kenya but there is still a huge demand for meat.
If you want to make it in the meat business, observe cleanliness, sell fresh meat and if it is not fresh, let the customer know beforehand. Check on the pricing, selling a shilling less will have customers streaming your way. Sell beef. People love beef.
READ: Boda Boda a Significant Employer in Kenya as Imports Hit 10 Billion in 9 months
Wines and Spirits Shop
This is the recent new business that everyone seems to be running to set up and they are making money.
Most Kenyans are moving away from traditional bars and leaning towards small wines and spirits shops. Kenya is a drinking nation and the beer industry is the most lucrative after gambling.
Set up a wines and spirits shop then sell both wholesale and retail. Also, make sure you leave some space just after the counter for a small seat and table or stool for those who would want to take “shots” (only drinkers know this).
Massage Parlor
Massage services are on high demand, you just need to choose your space, offer quality services at affordable rates and you will have clients streaming your way.
Stats show that most seekers of massage services are men and are mostly willing to pay between 1,500 and 5,000 shillings depending on the quality of the service. Your pricing should, therefore, fall within that range.
Laundromat
Set up a laundromat and see how you will make money in some of these major towns, especially Nairobi. People are in need of laundry services but the majority of the available services are expensive and not within their vicinity.
Your laundromat should be clean, affordable, and reliable in terms of delivery time. Position it where it can easily be seen and easily be accessed.
Sell fruits and vegetables
Many people think this is not good business and often look down on those who sell such commodities. But some of the most successful small businesses are those dealing with groceries.
Imagine making between 500 and 2,000 shillings a day. That is more than someone who is working their behinds off, sitting behind a desk from 8 am to 5 pm to earn 20,000 shillings. Right?
READ: Here Are The 2020 Digital Marketing Trends in Kenya
What you need to start a business:
Have an idea
Write down the idea
Find out the cost of the idea
Look for the capital of the idea
Come up with how, when, where you will implement the idea
Have the right people to help and guide you
READ: Here Are 10 Pointers To Successfully Guide You Through 2020
About Juma
Juma is an enthusiastic journalist who believes that journalism has power to change the world either negatively or positively depending on how one uses it.(020) 528 0222 or Email: info@sokodirectory.com
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