KTF Embarks on Single Tourist Awareness Sensitization Program

By / August 31, 2015



kenya-tourism

Kenya Tourism Federation, the umbrella body of private sector tourism associations has embarked on a massive sensitization and awareness campaign on the use of National Identification (NID) and the Single Tourism Visa (STV) for travel across the East Africa Community member countries.

This initiative follows a research report that was released in June that indicated limited and poor information availability on STV for travelers and immigration officials.

The survey which was commissioned by the Kenya Tourism Federation in partnership with Trademark East Africa revealed that Information availability on the Single Tourist Visa and use of National   showed a response range of between very poor to just average with only 25 per cent of travellers and less than 15 per cent of immigration officials rating the current information as good.

KTF Ag. CEO Mrs. Susan Ongalo says it is with this in mind that Kenya Tourism Federation has embarked on an awareness campaign among immigration officers with a view of ensuring better information access.

Speaking in Kisumu during  the inaugural sensitization forum,  Ms Ongalo noted that while  majority  of  immigration  officials  were aware  of  the  existence  of  STV  and  countries involved,  67  per  cent  were  not  familiar  with  the  cost  of  STV  with  25  per  centshowing  lack  of  familiarity  with  regards  to  the  application  process.

“ It’s  also of concern to us that the  current  STV processing procedure has been rated as very poor by travellers and therefore the need to review and  advise  on necessary improvement,”  said Ms Ongalo.

Regarding  the  use  of  National  Identity  Cards  to  cross  borders,   the  report indicated there  is  low  level awareness with  a significant proportion of 17 per cent or 8 out  of  48  of  immigration  officials   not  being  aware  on  the  use  of  National Identity cards.

Trademark East Africa Kenya Country Director – Dr. Chris Kiptoo said  lack  of  awareness,  poor  information  availability  and  low institutional  capacity have  been identified as key challenges towards implementation of STV and NID.

Dr. Kiptoo noted that the survey recommended sensitization and training to enhance awareness amongst travel and tourism, trade and hospitality providers in major urban areas including Nairobi, Mombasa and Kisumu, with emphasis to the border points.

“Sensitization on information availability for STV and use of NID will be important in improving information access to travellers, airline providers, tour operators, immigration officers, among others,” said Dr Kiptoo.

The Single East Africa Tourist Visa and use of national IDs for travel was officially launched by Heads of State of Kenya, Rwanda and Uganda in Kampala, on the 20th February, 2014; completing one of the major integration projects jointly undertaken by  the  three countries.

The  initiative  is expected to ensure the three countries have a significant share of the registered 50  million  tourists  who  visit  the continent  annually;  as  well  as  stir  cross  border economic and tourism growth.

Expected participating forum stakeholders include members from Lake Victoria Tourism Association, Rural Tourism Network, Western Tourism Circuit Association ,Tourism County Executives from Kisumu, Vihiga, Migori, Bungoma, Busia, Siaya, Homabay, Migori, Kisii and Nyamira Counties.

Immigration officers in Kisumu as well as those from the Buisia and Malaba border posts to ensure that both parties understand the advantages and opportunities that the use of the Single Tourist Visa and the Use of ID’s can impact the tourism industry in the region.





More Articles From This Author








Other Related Articles










SOKO DIRECTORY & FINANCIAL GUIDE

ARCHIVES

2019
  • January 2019 (256)
  • February 2019 (216)
  • March 2019 (285)
  • April 2019 (254)
  • May 2019 (272)
  • June 2019 (252)
  • July 2019 (340)
  • August 2019 (190)
  • 2018
  • January 2018 (291)
  • February 2018 (219)
  • March 2018 (278)
  • April 2018 (225)
  • May 2018 (238)
  • June 2018 (178)
  • July 2018 (257)
  • August 2018 (249)
  • September 2018 (256)
  • October 2018 (287)
  • November 2018 (284)
  • December 2018 (187)
  • 2017
  • January 2017 (183)
  • February 2017 (195)
  • March 2017 (207)
  • April 2017 (104)
  • May 2017 (169)
  • June 2017 (205)
  • July 2017 (190)
  • August 2017 (195)
  • September 2017 (186)
  • October 2017 (235)
  • November 2017 (253)
  • December 2017 (266)
  • 2016
  • January 2016 (165)
  • February 2016 (165)
  • March 2016 (190)
  • April 2016 (143)
  • May 2016 (246)
  • June 2016 (183)
  • July 2016 (271)
  • August 2016 (249)
  • September 2016 (234)
  • October 2016 (191)
  • November 2016 (243)
  • December 2016 (153)
  • 2015
  • January 2015 (1)
  • February 2015 (4)
  • March 2015 (166)
  • April 2015 (109)
  • May 2015 (117)
  • June 2015 (121)
  • July 2015 (150)
  • August 2015 (157)
  • September 2015 (189)
  • October 2015 (170)
  • November 2015 (174)
  • December 2015 (208)
  • 2014
  • March 2014 (2)
  • 2013
  • March 2013 (10)
  • June 2013 (1)
  • 2012
  • March 2012 (7)
  • April 2012 (15)
  • May 2012 (1)
  • July 2012 (1)
  • August 2012 (4)
  • October 2012 (2)
  • November 2012 (2)
  • December 2012 (1)
  • 2011
    2010
    2009
    2008
    2007
    2006
    2005
    2004
    2003
    2002
    2001
    2000
    1999
    1998
    1997
    1996
    1995
    1994
    1993
    1992
    1991
    1990
    1989
    1988
    1987
    1986
    1985
    1984
    1983
    1982
    1981
    1980
    1979
    1978
    1977
    1976
    1975
    1974
    1973
    1972
    1971
    1970
    1969
    1968
    1967
    1966
    1965
    1964
    1963
    1962
    1961
    1960
    1959
    1958
    1957
    1956
    1955
    1954
    1953
    1952
    1951
    1950