For Every 4 Cars That Pass you In Traffic, The 5th One Is Financed By NCBA

When you’re stuck in traffic, inching forward one car at a time, you might look around and see the familiar sight of Toyotas, comfortably claiming their spot in front of you. But take a closer look, and consider this: for every four cars you pass, chances are that NCBA proudly backs the 5th one. This metaphor isn’t just clever marketing; it reflects NCBA’s dominant role in the asset finance space.

At 37% market share, NCBA has secured its place as a Kenya asset finance leader. It has practically made it a habit to be part of the financial engine driving the country’s automotive landscape. Their financing muscle enables countless businesses and individuals to shift gears on their dreams, helping them to move from mere plans on paper to reality on the road.

The “Fifth Car Effect”

Imagine for a moment the scale of NCBA’s reach. As you cruise down Thika Road, Mombasa Highway, or the streets of Westlands, picture this: every fifth car you spot has, in some way, been made possible by NCBA’s asset finance leadership. This remarkable achievement isn’t just about loans and percentages; it’s about mobility, dreams realized, and roads conquered. In a country where transportation underpins not just personal convenience but also commerce and livelihoods, the ability to finance assets is akin to fueling the nation’s economic growth.

NCBA’s continued success in this sector doesn’t just happen by chance. It’s the result of finely tuned strategies, customer-centric offerings, and a deep understanding of the market’s needs. Whether it’s the humble boda-boda rider, the family buying their first car, or a business expanding its fleet, NCBA’s approach has been tailored to fit the specific needs of every segment.

Read Also: NCBA Bank Used USD 5 Million In 2023 To Fortify Its Cybersecurity

The Power of Asset Finance

Asset finance, especially in the automotive sector, is one of the key pillars of economic growth. NCBA knows this and has mastered the art of making vehicle ownership and business expansion both attainable and sustainable. They don’t just offer a financial product; they offer a partnership in progress. They’ve built a reputation for crafting flexible packages that align with the unique requirements of clients, whether they are looking for that sleek SUV or an essential delivery van to keep the wheels of their business spinning.

And while most might simply think of asset finance as a loan, for NCBA, it’s a roadmap to empowerment. The beauty of their offering lies in how they’ve managed to simplify access to capital without compromising on their rigorous standards of excellence. This is why for many, the road to ownership, whether for personal or business purposes, often passes through NCBA’s doors.

Driving the Future, Today

NCBA’s innovation in asset finance has kept it ahead of the curve, adapting to the changing needs of the market. In an era where electric vehicles (EVs) and sustainable mobility are gaining traction, NCBA is poised to take the lead by offering green financing options, allowing their customers to be part of the future. They understand that the roads of tomorrow will look different, and they are already driving that transformation, helping customers finance eco-friendly vehicles.

It’s not just about staying ahead; it’s about shaping the future. NCBA’s dominance is rooted in a clear vision: to keep Kenyans moving forward, no matter what lies ahead. Their leadership in asset finance is both a testament to their ability to understand the pulse of the market and their relentless commitment to keeping their clients on the go.

Beyond the Wheel

However, NCBA’s asset finance dominance stretches beyond the automotive sector. Their offerings extend to financing equipment, machinery, and other essential assets that keep industries alive and thriving. In construction, agriculture, and logistics, NCBA has become the go-to financier, empowering businesses to scale, grow, and meet demand with confidence.

For many entrepreneurs and businesses, NCBA has been the unseen hand behind their ability to thrive. That farm you drive past on the outskirts of town? It could be running on equipment financed by NCBA. Is the construction project transforming your neighborhood? NCBA might just be the financial partner enabling it. The bank’s reach is far and wide, and its impact on the economy is undeniable.

A Legacy on the Road

With each passing year, NCBA continues to write its legacy on the road, quite literally. Their stronghold on asset finance has given them the kind of visibility that goes beyond billboards and adverts—its visibility found in the vehicles driving the streets of Nairobi, Kisumu, Mombasa, and every town in between.

So, the next time you’re sitting in traffic, look around. The car in front might indeed be a Toyota but don’t be surprised if the 5th car in line has NCBA’s fingerprints all over it. They are not just financing vehicles; they are financing mobility, progress, and the dreams of millions of Kenyans. Their 37% market leadership speaks volumes, not just about their dominance, but about their dedication to being a part of every journey—whether personal or professional.

Read Also: NCBA Partners With SACCOs On Strengthening Cybersecurity Measures