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County Consumer Bags Sh1 Million as KWAL’s Sh35 Million ‘Form Imejipa Na County’ Campaign Gains Momentum

BY Soko Directory Team · July 14, 2026 11:07 am

KWAL has announced the first winner of the Sh1 million Winner in the highly popular “Form Imejipa Na County” consumer promotion that will see prizes worth over Sh35 million shillings awarded to consumers who participate in the campaign.

Jossy Kioko who received her prize from Ivy Kiarie, KWAL Brand Manager, Brown Spirits is one of the lucky participants who tried their luck by purchasing a bottle of County at a local establishment, scratching the label panel to reveal the entry code and submitting it by dialing the toll free USSD code *459*9# on their mobile phone.

Speaking during the official handover, Jossy expressed her excitement saying “I am very happy. I can now expand my Barbershop business with the prize money and continue to improve our future.”

ossy was joined by laptop winners Edward Nyaga, Mauryne Mutua and Emmanuel Odhiambo as well as smartphone winners Rael Maseso, Irene Muthuka and Mauryne Mutua to claim their winnings at KWAL. With just over a month to go, the Form Imejipa na County campaign has seen over 48,000 winners of diverse prizes from across the country.

The campaign which was officially launched on 3rd June 2026 celebrates the resilience and entrepreneurial outlook of County’s core market segment who are widely regarded as the engine of Kenya’s economic growth and enduring prosperity.

KWAL has rolled out the campaign nationwide, with county-level activations throughout its duration.

Through the Promotion, eligible participants stand the chance to win Sh1 million in cash every month, Pool Tables, Phones, Laptops or a Content Creator Kit in monthly draws. Every week, Motor Bikes, Shopping Vouchers or Instant Cash Rewards of up to Sh10,000 will be available.

Daily instant prizes of airtime will also be available through scratch and win opportunities in the Promotion for County Brandy that is running from 4th June 2026 to 31st August 2026.

“We are celebrating our consumers and have made an effort to provide rewards that match our customer’s lifestyles, such as airtime, cash, motor bikes, pool tables or content creator kits for those who are dedicated to their labour and pursuing progress,” said Alice Mwalimo, Commercial Director, KWAL.

Participants over the age of 18 need to purchase 750ml and 250ml of County Brandy, scratch the label panel to reveal the entry code and submit it by dialling the toll free USSD code *459*9# on their mobile phones.

County forms part of KWAL’s growing portfolio of products which includes: Heineken, Windhoek, Desperados, Kingfisher, Hunter’s Dry Cider, Hunter’s Gold Cider, Savanna Dry, Savanna Angry Lemon, Kibao Vodka, Kibao Tropical Breeze, Kibao Pineapple Rush, Kibao Gin, Caribia Flavoured Gin, County, County Kulture, Hunter’s Choice Whiskey, Amarula, Viceroy, Nederburg Wines, Durbanville Hills Wines, 4th Street Wines, J.C. le Roux, Caprice Wines and Casa Buena Wines; as well as the non-alcoholic variants Heineken 0.0, Savanna 0.0 and Chamdor.

Read Also: KWAL Launches Sh35 Million ‘Form Imejipa Na County’ Promotion with Million-Shilling Cash Prizes Up for Grabs

Soko Directory is a Financial and Markets digital portal that tracks brands, listed firms on the NSE, SMEs and trend setters in the markets eco-system.Find us on Facebook: facebook.com/SokoDirectory and on Twitter: twitter.com/SokoDirectory

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